Branding / Logo / Website / Photography

Attla Skogbsy is a glamping experienced located in the beautiful romantic woods of Småland, southern Sweden. The company wanted to create a brand that showcased their heritage and that communicated the deep, cozy feeling that their small wood huts give their customers.

Branding a luxury forest experience

The brand was created to attract customers who were seeking a relaxation experience in the woods. Whereas camping usually involves lots of packing and planning. Attla Skogsby gives you the same cozy experience but with all that you need included in the price. On top of that, you get to sleep at probably the coziest place in Småland.

Website on computer
Wood hut inside with fire goingLogotype
Mockup of giftcard

Typography & colors

The colors were carefully selected to communicate the deep, romantic feel of the forest. The deep green representing the forest and the beige color giving an earthy feeling. The red color is used to stand out and to represent romance, the light grey together with the coal black and the other colors give a sence of elegance that represents this luxurious but still natural experience.

The typograhy was inspired by Art Deco design and gives the brand an elegant, luxurious feeling aswell as natural. Etna is used for special text to stand out and CTAs.

Brand typography
Brand colors
Hand holding tote bag with logo

Website design

The website was created mainly as a place for the customers to book their stay at the hut. But also aimed to be a place of inspiration and throughout the website you can see pictures of a young couple spending a romantic evening at the place.

Phone with webpage
Website screenshotWebsite screenshotWebsite screenshotWebsite screenshotWebsite screenshotWebsite screenshot
Mockup of phone, and papers for Attla Skogsby

Other Work

Look through other pieces of work or contact us if you want to get in touch.